Xsolla
Web Shop

Mobile games
of any genre

Web Shop
Built to
perform,
proven to grow

Grow profit with a high-margin web shop for your mobile game

Book a meeting

Build your Web Shop

Click on phone to interact
with your web portal

600+

Web Shops launched

80%

of players stick with Web Shops after their first purchase

40+

Top grossing mobile games launched Xsolla Web Shop

15%

User LTV growth

Proven capabilities

that power high-performing Web Shops

Buy Button

Enable seamless link-outs to purchases directly from iOS mobile games

Ensure a familiar and seamless payment experience through a simplified one-tap flow to maximize conversion rates

We're here to help you succeed

Proven market leader

With 600+ web shops launched, our solutions scale with you, no matter the genre or scope.

Access to a team of experts

Our D2C experts work with you before, during and after launch to track performance, optimize features, and ensure your web shop grows and thrives.

Merchant of Record

As your dedicated merchant of record, Xsolla handles payments, tax management, compliance, and fraud prevention.

3 ways to sell
out-of-platform

Web Shop

Fully customized storefronts with advanced features.

Buy Button

for mobile games

External purchases directly from mobile game’s apps on iOS

Mobile SDK

External purchases for APK side-loading

Trusted bytop video games

Knowledge Library

Buy Button on iOS: A developer’s guide to doing it right

As of April 2025, Apple now allows iOS developers to add external purchase links in the U.S. This means you can drive in-app purchases through the web, reduce platform fees, and regain control over your player relationships and monetization strategy.

The power of SLAs for ensuring your Web Shop’s Quality of Service

In today's highly competitive game market, players care most about how the game makes them feel – the experience. It's no longer just about making one big sale but securing and retaining new customers.

Web Shop engagement strategies: Web-exclusive currency

The mobile gaming market is booming, but acquisition and retention costs are rising alongside evolving platform regulations.

How to drive players to your web shop

We all understand the importance of engaging players in the ever-shifting game industry. Developers seek feedback to improve the player experience.

Your web shop pre-launch: Focus on success

As video game professionals, we inherently understand the importance of a well-polished launch. Like a game, a web shop's success hinges on a strong initial offering.